Oishi Spicy | Identidad de Marca | Branding
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Oishi Spicy is a concept for a fusion food truck restaurant that serves Louisiana’s Cajun and Japanese cuisine, and it’s the perfect spot to taste flavorful and exciting food. The restaurant only serves the best dishes of both cuisines. The vision is to strengthen the power of unity that food brings by providing a space where people can feel at home but embrace the outdoor dining experience.
The concept for the visual brand identity was to portray excitement, welcomeness, and friendliness by using a colorful color palette, creating expressive illustrations, patterns, and branding elements that convey the restaurant's vision to connect people through the fusion of different cultures.
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